Bid Smart, Earn More
Selling products online is challenging in a competitive market. While your website looks great and you believe in your products, attracting customers is the toughest part.
That’s where Millenio, one of the UK’s top ecommerce PPC agencies, comes in. With extensive experience and a London-based remote team, we’ve helped numerous ecommerce businesses in the UK and beyond. From Google Shopping ads to comprehensive digital marketing strategies, we have the expertise to boost your revenue. We prioritize budget efficiency and continuous strategy refinement to maximize ROI, aiming to outperform competition and achieve record sales with smart investment.
Our track record with major ecommerce clients speaks for itself, and we excel in various aspects of online advertising, including paid search, shopping campaigns, SEO, and alternative marketing channels. Whether it’s search ads, video ads, or social media marketing, we’re here to help you outperform the competition and achieve your highest sales figures yet. Ready to see immediate results? Partner with ClickSlice, the leading UK ecommerce PPC agency.
We prioritize delivering results without tying you into long-term contracts. If you're not achieving the desired results within a couple of months, simply inform us, and we'll part ways amicably. Our approach revolves around simplicity and a singular focus on your success, avoiding any prolonged commitments.
We'll begin by taking a close look at your existing Google Ads campaigns, pinpointing areas that could use some improvement. During our analysis, we'll explain what needs enhancement and suggest actionable ways to achieve it. Following this, we'll have a thorough discussion with you to fine-tune your strategy, ensuring it's ready for successful implementation and geared for growth.
Our pricing model is based on a fixed fee, ensuring you have clear and consistent monthly costs. These fees are determined by your account's performance or objectives, guaranteeing that our focus remains on optimizing your results. Unlike the typical percentage-of-spend models, our approach eliminates any incentive to increase your spending.
Get a taste of convenience with our daily updating reporting dashboard, offering you a live window into your campaign's performance and growth. Access instant, on-demand reports whenever you like, ensuring you're always in the know with the latest information, and no need to wait until the end of the month.
We'll match you with a dedicated account manager who fits your business's unique requirements and expertise. This dedicated manager will provide guidance and oversee your project from beginning to end, offering personalized support every step of the way.
Not only do we have no contracts, if we don’t improve your ad performance in 90 days we’ll give you a full refund. Book a call and get your free Ads review.
Most of our clients opt for Google Search Ads due to their exceptional effectiveness in delivering results. These campaigns serve various purposes, such as increasing brand visibility and reaching users with a high intent to buy or engage. However, for online stores, search ads might not be the best fit. We carefully analyze the data and determine the most effective strategies to ensure your success. Achieving success in search advertising requires careful keyword research, compelling ad copy, and expert analysis and fine-tuning of campaign data. Setup errors can lead to less-than-optimal results, underscoring the importance of precision in these areas.
Introduced in November 2021 following an exclusive beta phase, Google’s Performance Max has reshaped the cross-channel advertising arena. Crafted for advertisers in pursuit of a comprehensive approach, Performance Max campaigns provide an unparalleled opportunity to present your ads across Google’s extensive network, encompassing Search, Display, Video, Discover, Maps, and Gmail, all within a seamlessly unified campaign. This shift from Smart campaigns to Performance Max harnesses the potency of cutting-edge machine learning and in-depth user inputs, setting a groundbreaking benchmark for attaining predefined objectives and optimizing PPC effectiveness. For e-commerce websites, embracing Performance Max is not just an option; it’s essential for staying competitive and maximizing success in the digital landscape. This innovative advertising solution offers several crucial advantages for online stores:
For businesses selling products, Google Shopping advertisements offer a potent advertising strategy. These ads are prominently displayed within Google’s shopping search results and within the shopping tab, creating a specialized space for comparing similar products by price, brand, color, availability, and more. The foundation of Google Shopping ads is the Google Merchant Center, a service provided by Google for the management of product listings and data feeds. Leveraging the expertise of a seasoned Google Ads management expert can be beneficial, particularly for navigating the complex guidelines, policies, and the technical setup required before initiating and optimizing shopping campaigns.
In the realm of digital marketing, display advertisements play a pivotal role in bolstering brand recognition and influencing purchase decisions. They often complement other campaign types effectively. Moreover, the display network excels in remarketing, a potent strategy for keeping your brand at the forefront of potential customers’ minds. Crafting strategic display assets allows you to target ad placements that align closely with your specific market niche. However, without expert management, display advertising may result in massive inefficiencies. Hence, it’s crucial to emphasise the significance of having a proficient Google Ads manager to ensure optimal performance and a strong return on investment from your display advertising campaigns.
In the broader context of digital marketing, display advertisements are instrumental in enhancing brand recognition and influencing purchase decisions. Where appropriate, display ads serve as a valuable complement to other types of campaigns. Additionally, the display network excels in remarketing, an advertising strategy that is highly effective in keeping your brand prominent in the minds of potential customers. By designing strategic display assets, it’s possible to target ad placements that align closely with your specific market niche. Without proper management, however, display advertising can lead to inefficiencies. Hence, the importance of employing a skilled Google Ads manager cannot be overstated to ensure optimal performance and return on investment from display advertising campaigns.
Expanding your audience through video advertising, particularly on platforms like YouTube, can be highly effective for targeting users by demographics, interests, and geographical locations, especially when you have compelling video content. We specialize in creating captivating videos that meet the required quality standards, ensuring your advertising campaigns stand out. Additionally, we can assist in setting up and optimizing advertising campaigns on YouTube to maximize the reach and impact of your engaging video content. The value of advertising on YouTube is underscored by its vast user base—according to Statista’s 2022 report, over 2.6 billion people worldwide engage with YouTube monthly, making it the second-largest search engine, trailing only behind Google.
We believe you shouldn’t be tied in to a contract if you don’t want it, we let our results talk and long term relationships follow as a result.
At Millenio, our specialty is elevating e-commerce PPC campaigns, ranging from substantial ventures to local small businesses. Our secret? A universally effective blueprint for success, meticulously tailored to the unique needs of each campaign. Consider, for instance, our strategy for a multi-site e-commerce store in the woodworking sector – a shining example of our approach in action.
5 ROAS for a Furniture Restoration Business
Reach out to our team for a discovery call. We’re eager to demonstrate how we can enhance your online presence, leading to increased traffic and impressive sales outcomes.
Ecommerce pay-per-click (PPC) ads are a type of online advertising that allows ecommerce businesses to place ads on search engine results pages, social media platforms, or other websites. With a PPC online marketing campaign, you only pay when someone clicks on your ads, making it cost-effective to drive traffic to your website and see instant results rapidly.
A successful PPC campaign for ecommerce embraces all types of digital marketing, including Google Ads, social media marketing channels, and Amazon advertising if required. We deliver that at Millenio, one of the UK’s best ecommerce PPC agencies.
The foremost advantage of ecommerce PPC ads lies in their ability to rapidly expand your pool of potential customers.
When you run an ecommerce PPC campaign, it amplifies your online visibility, channels focused traffic to your website’s landing pages, and ultimately enhances your sales figures. By specifically targeting users already interested in your products and actively searching for your relevant keywords, you can achieve significantly higher conversion rates in a shorter time frame compared to other marketing strategies, thus ensuring a more favorable return on investment (ROI).
Yes, absolutely. SEO and PPC complement each other; it’s not an either/or choice.
On one hand, having a solid SEO strategy is crucial for building brand and domain authority while driving organic traffic. However, if you’re looking for an immediate surge in traffic to your landing pages, a PPC campaign is essential. In the long term, SEO tends to offer a better ROI than PPC, but in the short term, PPC provides quick results and a valuable boost in revenue.
The most successful ecommerce brands don’t rely solely on one approach or the other. They have a comprehensive SEO strategy that attracts organic site visitors and utilizes PPC campaigns to draw in traffic and retarget clicks, converting them into valuable conversions.
Collaborating with a top-notch ecommerce PPC agency offers a reliable and efficient route to attaining your marketing objectives, outpacing the challenges of managing your PPC endeavors independently.
A proficient PPC agency, such as Millenio, can provide invaluable assistance to your ecommerce business through our specialized skills in keyword research, ad copywriting, bid management, and campaign optimization. Additionally, we excel in campaign tracking and data analysis to guarantee that you consistently achieve optimal results.
The cost of managing Google Ads campaigns is contingent on the intricacy and time commitment required for your specific campaigns. We initiate the process by conducting a thorough review of your existing campaigns or engaging in a discovery call to gain insights into your business and objectives. This allows us to ascertain that our pricing aligns with the level of service you need. Our Google Ads management services are structured on a fixed fee basis, ensuring transparency and predictability in your cost considerations.
Opting for our agency for Google Ads Management guarantees you optimal results within your budget constraints. Our team consists of extensively trained digital marketing professionals who design your campaigns with the utmost efficiency to maximize returns on ad spend. For new clients, we also provide a complimentary, in-depth Google Ads audit, offering a thorough assessment of how we can elevate your campaign’s performance.
Ecommerce businesses like yours can leverage a variety of PPC platforms beyond Google Ads (formerly known as Google Adwords). These include Bing Ads, Facebook Ads, Instagram Ads, and Amazon Ads, among others. Each platform presents distinct targeting capabilities and features that can effectively assist you in reaching your desired audience and accomplishing your business objectives.
When you partner with Millenio, we’ll work closely with you to determine the most suitable platform for your specific business goals and recommend the most effective ad types for each platform.
Crafting a successful ecommerce PPC ad campaign entails several key steps. Start by conducting extensive keyword research, crafting compelling ad copy, and designing exceptional landing pages on your website. Next, fine-tune your bids, continuously monitor your results, and analyze metrics to refine your ad copy and visuals. Repeat this process iteratively.
It’s crucial to acknowledge that managing PPC campaigns can be intricate and time-consuming. Securing the top spot in search results is no simple feat. This is precisely why many ecommerce businesses opt to enlist the services of Millenio as their PPC marketing agency. Collaborating with us ensures optimal results within your marketing budget while saving your team the time and effort required for overseeing a complex campaign.
At Millenio, we measure the success of your ecommerce PPC ad campaign through a comprehensive assessment of key performance indicators (KPIs). These KPIs include metrics like clicks, impressions, click-through rate, conversion rate, and cost per conversion. We compile these vital statistics into monthly reports, allowing you to monitor the performance of your campaigns and witness the tangible sales growth we deliver.
Furthermore, we assist in establishing and analyzing these metrics over the long term, possibly through the implementation of website tracking tools to monitor user engagement and pinpoint missed conversion opportunities. Ultimately, Millenio employs a diverse range of metrics to ensure the continued effectiveness of your campaigns.
While having a well-optimized website is highly advantageous for an ecommerce PPC campaign, certain platforms like Amazon and Google Shopping may permit you to run campaigns without one. Nevertheless, it’s crucial to consult with your dedicated Millenio account manager to assess the suitability of this approach for your business.
It’s possible that we can assist you in enhancing your website’s performance and subsequently leverage it for growth through a synergistic combination of SEO and PPC strategies. This approach can yield excellent long-term results for your business.”
While some PPC agencies may have high fees, Millenio is a digital marketing agency that can accommodate your budget, whether it’s large or modest.
Having a substantial budget for ecommerce PPC is not an absolute necessity; however, like any marketing endeavor, PPC does involve an investment. If budget constraints are a concern, we encourage you to reach out to our team today. We will provide you with a clear understanding of what you can realistically achieve within your budget and tailor campaigns to align perfectly with your budget, objectives, and target audience.
Contact our team today to get started.
You don’t have to exclusively operate in the ecommerce realm to reap the rewards of PPC. Physical stores, both in the UK and internationally, can also experience substantial advantages from running PPC campaigns. This applies to local businesses such as hairdressers, plumbers, tutoring services, and businesses offering local products, all of which can benefit immensely from partnering with Millenio.
Ecommerce PPC can effectively drive foot traffic to your physical store or location by showcasing local inventory and in-store promotions. Additionally, we can assist you in establishing an online presence to sell products, enabling you to reach potential customers no matter where they are located.
In essence, through targeted local keyword strategies, an ecommerce digital marketing agency can help implement location-based targeting, effectively connecting you with customers in your vicinity.
Absolutely! Ecommerce PPC advertising empowers you to precisely target specific demographics, including age, gender, and even location, especially if you operate a brick-and-mortar store.
In fact, this level of precision is one of the most valuable aspects of PPC advertising. PPC enables you to delve deep into customer data, including whether they’ve previously visited your physical store, allowing for effective retargeting based on their unique data.
When we collaborate on your campaigns, one of our initial priorities is to assist you in identifying and targeting your ideal audience, optimizing the reach and impact of your ads, ultimately enhancing your return on investment (ROI).
Ecommerce PPC campaigns do not exert a direct influence on your organic search rankings.
Nevertheless, the success of a PPC campaign can indirectly contribute to your Search Engine Results Page (SERP) rankings by driving more traffic to your website and enhancing engagement metrics like click-through rate and time spent on your site.
If you aim to boost both online traffic and attract paid traffic to your website, don’t hesitate to reach out to our team. We can guide you in utilizing SEO and PPC in tandem to achieve sustainable, long-term results from your marketing investments while bolstering critical factors such as domain authority and click-through rate on your website.