Doctor 4 U is an online prescription service in which you can fill our an online consultation form, to be reviewed by a medical professional who will then decide whether to dispense requested medication. It was relatively small in the field without much SEO knowledge but a lot of potential. Our main role was link building since the original profile was very spammy with a lot of keyword heavy comment links.
We saw a 5000% increase in revenue over a year which was incredible, however the original medic update hit them and everyone else in the industry pretty hard. As soon as the medic update was reverted, well, look at the picture below: